As a Strategic Operations and Marketing Associate, Holly supports a wide range of initiatives across marketing, operations, business development, and firm infrastructure. She also assists with growth initiatives and helps build resources that support Continuity’s consultants and clients.

Before joining Continuity, Holly gained experience in marketing, entrepreneurship, and business operations. She is the founder of Key Deer Adventures, a children’s book company inspired by her time in the Florida Keys, and currently serves as Vice President of Marketing for NEXGENS, an intercollegiate national organization focused on connecting and inspiring the next generation of family business leaders.

Her interest in family business comes from her own family’s entrepreneurial background. Holly is part of the fourth generation of her family’s real estate business, which has shaped her interest in legacy, entrepreneurship, and the role family businesses play across generations.

Holly is currently pursuing a B.S. in Business Administration at Northeastern University with concentrations in Finance and Entrepreneurship.